2024

but first, we made a cute website for 2023

[click

to see!]

and a lil website for hypertext.

meanwhile…

account disables.

head of paid is no where to be found.

how will we ever sell this dumpster fire.

we find out someone on the team is trying to sell secrets to a competitor.

squashed it.

but still,

how tf

do we sell?!

feeling uncertain, we take a beat to explore + think.

we also had a call with our first hypertext beneficiary ❤️

it was inspiring.

we have the spiciest gnocchi on the planet

emily learns how to make a rug

and zizi learns how to send text messages to josh on whatsapp.

and then we have our first

talks with a potential buyer.

it’s emily’s

ex boyfriend.

it is a

very bad idea ™️.

we cold-email 100’s of contacts.

zero responses.

so we hire real investment bankers.

…who introduce us to dozens of interested parties!

from all over the world!!

we land our first

in-person buyer meeting

at a wework that shares

office space with

jessica alba’s

“the honest company”!!!

josh wears a zip up hoodie

with more holes on it

than we can count.

we are exhilarated + exhausted.

the road looks very, very long.

so we pick ourselves up...

craig visits for an email workshop with us in wework and

a trip to

terranea...

while josh’s grandpa’s health

heartbreakingly declines.

so josh climbs up on his roof to get a new perspective.

emily meets her mom’s boyfriend from romania...

they re-connected a

50+ year friendship from when they were dancing partners in school

and then we head to florida for grandpa’s funeral.

we all pick our favorite grandpa tie to wear at the memorial

and its the first time in several years all of josh’s mom’s siblings have gotten together.

emily cries at the sight of her motel (it’s scary + not what was expected) and we almost get a gun drawn on us for arguing about getting a refund

(thankfully, a cute historic spot over a restaurant is available and crisis is averted)

we catch the sunset daily, climb banyan trees, ride bikes around venice, walk the jetty, and spend time with fam.

and then we have an amazon rates crisis.

and our incredibly helpful finance guy goes on indefinite paternity leave.

we hire -and fire- two leaders

(one says they don’t use slack during business hours)

and again we wonder, how are we going to sell this thing.

but it’s emily’s birthday, so we go to the ringling museum for the day, in between difficult business calls + meetings.

(it’s here that we get the idea to build a “museum of the internet” some day)

josh lives his dream life for another couple days with a 6-seater golf cart and home-made oatmeal cake from aunt lorry, and then we head back home.

with the help of bankers, we land 18 interested potential buyers, one which remarked we must be too expensive based on our financials.

things are looking up.

zizi gets a heart shaped pizza for valentine’s day 🍕

josh introduces a matching game to zizi on the ipad

nugget is baby babushka

❤️

we have 3 zoom meetings with buyer prospects, and abaham comes to town to work on new test concepts

emily goes to utah to work on accounting, get fancy soda’s, and walk on a frozen lake

josh gets zizi some hot pink rainboots and more pizza